WeChat, so Zhang Xiaolong's summary of the evolution of WeChat came with the sentence "accompanied by the unknown and anxiety". 2. Still unfinished, still in awe: attach importance to the right to create, short content may become the focus In the video, Zhang Xiaolong mentioned the small preview of the new version of
WeChat, that is, the short content of WeChat, because he hopes to meet everyone's needs for self-expression, and attaches great importance to the right of users to create content. Therefore, whether it is a circle of friends or a public account, it can reflect the sense of awe of the WeChat team. It is worth mentioning that as early as 2018, the WeChat sms marketing service team began to build an author system, and in 2019, the system was optimized. I believe that in 2020, the author system will be optimized through a more powerful platform mechanism, which also reflects the WeChat team.
The understanding and execution of awe. More importantly, the open rate of WeChat public accounts is decreasing year by year, and short content may be a brand new good card for WeChat, which has become the focus of efforts. To further understand, short content is an extension of the diversification of information after the search.